Cookie Policy
Last Updated: October 13, 2025
1. What Are Cookies?
Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently and to provide information to website owners.
Cookies allow a website to recognize a user's device and remember information about their visit, such as their preferred language and other settings. This can make your next visit easier and the site more useful to you.
2. How We Use Cookies
Pratyaksh Interactive uses cookies for several purposes:
- Essential Cookies: These are necessary for the website to function properly
- Analytics Cookies: These help us understand how visitors interact with our website
- Functional Cookies: These enable enhanced functionality and personalization
- Marketing Cookies: These are used to track visitors across websites for advertising purposes
3. Types of Cookies We Use
3.1 Strictly Necessary Cookies
These cookies are essential for you to browse the website and use its features. Without these cookies, services you have asked for cannot be provided. These cookies do not store any personally identifiable information.
| Cookie Name | Purpose | Duration |
|---|---|---|
| session_id | Maintains user session | Session |
| csrf_token | Security protection | Session |
3.2 Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This helps us improve our website's performance and user experience.
| Cookie Name | Purpose | Duration |
|---|---|---|
| _ga | Google Analytics - distinguishes users | 2 years |
| _gid | Google Analytics - distinguishes users | 24 hours |
| _gat | Google Analytics - throttles request rate | 1 minute |
3.3 Functional Cookies
These cookies enable the website to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have added to our pages.
| Cookie Name | Purpose | Duration |
|---|---|---|
| user_preferences | Stores user preferences | 1 year |
| language | Remembers language selection | 1 year |
3.4 Marketing Cookies
These cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third-party advertisers.
| Cookie Name | Purpose | Duration |
|---|---|---|
| _fbp | Facebook Pixel - tracks conversions | 3 months |
| ads_preferences | Stores ad preferences | 1 year |
4. Third-Party Cookies
Some cookies on our website are set by third-party services. We have no control over these cookies. These third parties may include:
- Google Analytics: For website analytics and performance monitoring
- Google Maps: For interactive maps and location services
- Social Media Platforms: For social sharing and integration features
- Advertising Networks: For targeted advertising and remarketing
We recommend that you check the respective privacy policies of these third parties for more information about their cookies.
5. Managing Your Cookie Preferences
5.1 Browser Settings
You can control and manage cookies through your browser settings. Most browsers allow you to:
- View what cookies are stored on your device
- Delete cookies individually or all at once
- Block cookies from specific websites
- Block third-party cookies
- Clear all cookies when you close your browser
5.2 Browser-Specific Instructions
Chrome
Settings → Privacy and security → Cookies and other site data
Firefox
Options → Privacy & Security → Cookies and Site Data
Safari
Preferences → Privacy → Manage Website Data
Edge
Settings → Cookies and site permissions → Cookies and site data
5.3 Cookie Consent
When you first visit our website, you will see a cookie consent banner. You can choose to accept or decline non-essential cookies. You can change your preferences at any time by clicking the "Cookie Settings" link in our website footer.
6. Impact of Disabling Cookies
If you choose to disable cookies, some features of our website may not function properly. This may include:
- Inability to remember your preferences
- Reduced website functionality
- Loss of personalized content
- Difficulty accessing certain features
7. Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the updated policy on our website.
8. Contact Us
If you have any questions about our use of cookies or this Cookie Policy, please contact us:
Pratyaksh Interactive
Email: career@pratyaksh.com